The Seledue brand has been an innovative force in Swiss furniture design since 1993. Their furniture is high quality products with classic potential, designed by Swiss designers. In the development of utility objects, Seledue focuses on clear, simple and timeless concepts. The individual furniture of Seledue is characterized by an optimal use of materials as well as by its high design quality. They define  themselves as "furniture architects". This is reflected in the application of architectural principles as well as in the design of furniture for specific spaces. Seledue primarily develops serial furniture, but also specific small series and individual pieces in close cooperation with architects. 

In a dual role as designer and manufacturer, Seledue is able to combine design with manufacturing optimization and application-oriented customer requests.